The Ask

We are excited to share with you the details of the successful collaboration between T-Mobile and Fresh Wata for the design and creation of an inviting and engaging hospitality space on the 17th hole at several PGA events across the country. Our first event took place at the Genesis Tournament held at the prestigious Riviera Country Club in the beautiful Pacific Palisades.

The Solution

For this project, Fresh Wata was tasked with creating an atmosphere that exuded a vibrant Southern California coastal vibe while incorporating elements related to golf. Our team rose to the challenge and developed a captivating design that left a lasting impression on attendees.

The focal point of the space was a 32-foot three-dimensional backwall featuring panel inlays covered in grass cloth. To add a striking visual element, we overlaid a 14-foot long three-dimensional logo wall covered in moss. This combination created a captivating backdrop that immediately caught the eye.

To complement the overall aesthetic, the furniture selection included light woods and earth-tone textured fabrics, evoking a sense of warmth and comfort. We also constructed a second paneled 32-foot wall, which was stained in a light wood finish. Attached to this wall was a meticulously crafted T-Mobile for Business Logo made entirely out of magenta golf tees. These creative elements added a touch of playfulness and reinforced the brand identity.

To complete the experience, we adorned the space with beautiful magenta florals and succulents, providing a natural and visually appealing touch. The result was an exceptional hospitality suite that delighted guests and attracted the attention of passersby throughout the entire weekend.

We are incredibly proud of the outcome and the positive feedback received from attendees and neighboring sponsors.  It was a pleasure working with T-Mobile on this project.


Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis ultricies nec