The Bait Shoppe – Tik Tok CES

The Ask

For CES 2025, The Bait Shoppe entrusted Fresh Wata to help craft an interactive and visually compelling brand experience for TikTok at the Aria Hotel & Casino. TikTok aimed to engage CES attendees by offering a presentation space, hospitality lounge, and interactive meeting areas that seamlessly reflected its brand. The goal was to design an immersive, functional environment that fostered networking, content creation, and brand storytelling. 

 

The Solution

Fresh Wata executed a strategic blend of custom fabrication, branding, and experiential design, ensuring each space served its purpose while delivering an elevated guest experience. Two distinct suitewere fabricated and managed to captivate guests through a mix of presentations, activations, and hospitality spaces, bringing TikTok’s brand identity to life.

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