THE ASK

To design, fabricate, and produce a 90×55 island booth to showcase Nickelodeon’s 2013 animated new look and direction while bringing the brand’s sense of fun to life. Requisite in the ask was to also provide a functional meeting space and creative 

product display.

THE SOLUTION 

Fresh Wata set out to create an energetic and fun brand experience by inviting guests to journey into the brand.

Highlighting the ever-popular green Nickelodeon slime, we created an environmental design which featured the slime appearing to pour from the venue ceilings onto our privacy seating pods around the perimeter and onto the booth carpet. 

A CNC cut custom video wall greeted guests along with a twitter-activated vending machine which beckoned guests to enter further into the booth for more fun. Once guests entered the environment they were able to travel through character cut out doorways which rewarded their interest with surprise-and-delight small prizes, 

glass floating bubbles, charging stations, and tasty treats.